Monday, March 30, 2015

What OKCupid Taught Me About Personal Branding

What OkCupid taught me about personal brandingFrom Our Readers
I got into online dating the same year I broke into marketing. I’d spent two years trying to figure out life after college, working a variety of dead-end jobs and dating an equally diverse variety of dead-end guys. From a sociopathic gamer to a grownup music nerd with a Dyson, and from a bottom-rung cashier job at Books a Million to my first 9-5 gig that required my degree, it was an interesting two years trying to find out what I wanted and needed, both professionally and personally. I had decided to make the leap from technical writing to marketing around the time I went through a devastating breakup. A year later, I was starting to make headway in my new field and was ready to date again.
That’s when I found OkCupid.

Saturday, March 28, 2015

Kitchen Intuition: Dietary guidelines



There’s recently been some discussion in the news and on social media about the new dietary guidelines that will be coming out this year. This is a process we go through every five years, and it inevitably is fraught with controversy and leads to confusion. This year has been no exception. Unfortunately, while the details are being ironed out by the experts, the rest of us still have to eat.

The good news, though, is that figuring out what to eat is not as complicated as a lot of people make it out to be. Most of the confusion and controversy arises because modern eaters have so many options to choose from, which can be quite overwhelming. But if you ignore all the claims on the boxes and in the ads, and pay attention to just the food that ends up on your plate, things can get a lot simpler and clearer.

Read more

Saturday, March 21, 2015

Kitchen Intuition: Egg drop soup



I was reading about spring soups this week, and when I saw an image of this egg drop soup with ginger, chiles and spring peas, I thought it looked pretty awesome. But I didn’t have any ginger, chiles or spring peas, nor did I have the chicken broth and radishes that are also included in the recipe. No matter—those were just minor details. I was suddenly in the mood for egg drop soup, so I made some with what I had on hand.

This is a great dish that can be made on a moment’s notice in a matter of minutes. It is a substantial and comforting soup that provides protein without a lot of fat, and it is fun to cook—pouring the beaten eggs into the swirling broth makes such pretty patterns in the pot! It also doesn’t require a recipe, as you can make just one serving or much more, using some basic proportions and your own embellishments.

Thursday, March 19, 2015

Covenant College influences Chattanooga entrepreneurial scene

COVENANT COLLEGE is likely within the next 30 days to burnish further its reputation for producing entrepreneurs for the Chattanooga area, and beyond.

In downtown Chattanooga this Saturday, March 21, Covenant will sponsor a round of the faith-based Elevate business-plan competition, which is backed by Christian-oriented Telos Venture Capital of Redwood City, Calif. The winner will compete in the Telos finale in California, next month.

A month later, on April 21, the 60-year-old Christian liberal arts college at nearby Lookout Mountain, Ga., will hold its own Seed Project Pitch event, in which a student team may win a $10,000 grant.

Though the theme has periodically arisen in Chattanooga business circles for decades, these two student-entrepreneur events seem to represent fresh evidence that Covenant students are encouraged to strive, as the college says on its website, "to live out extraordinary callings" in many realms, including business.

Saturday, March 14, 2015

Kitchen Intuition: Dealing with disaster



I’ve been having one of those weeks where not many things have turned out the way I intended. My ambitions were thwarted in a variety of ways. The fruit I was drying somehow turned out both underdone and stubbornly fused to some waxed paper. My new food mill didn’t work as advertised, and I had to do some scrambling to figure out how to give cauliflower a roughly puréed texture without turning it into a liquid slush. And despite the liberal use of onions, garlic and seasonings, some bean soup came out incredibly bland.

It’s a terrible thing to waste food, so even while it might be a tad dramatic to call these experiences "disasters," I was challenged to improvise, or the results of my efforts in the kitchen might have ended up in the compost heap. Fortunately, food is adaptable and flexible; if one thing doesn’t work out, it often can be adapted into another.

Saturday, March 7, 2015

The Unbreakable Kimmy Schmidt Has a Race Problem


“I’m pretty and tough. Like a diamond, or beef jerky in a ball gown,”

That’s the quote that first pulled me into the Unbreakable Kimmy Schmidtrabbit hole. I saw the line on a friend’s Facebook wall and soon followed the trail of Tina Fey’s reliably quotable lines to my Netflix account, where the first season of her new show was waiting, freshly released. Here I was, coming off an especially potent full moon feeling like a werewolf all dressed up with no bar mitzvah to attend and I’d found thirteen episodes of post 30 Rock goodness, complete with a whole new werewolf bit.

At first, I was delighted. It’s Fey’s signature approach to humor, creating a wall of jokes and references the way Phil Spector once created walls of sound. I laughed, I tweeted, and I was excited to see that Kimmy Schmidt has a refreshingly optimistic outlook compared to 30 Rock, tempered by a dark edge that provided depth. It blends New Girl’s post-Spice World girl power with a heavy dose of 90s nostalgia that references everything fromBabysitter’s Club to “Mavis Beacon Teaches Typing” to the OJ Simpson trial.

Kimmy’s 13 Going on 30 approach to fashion, bedroom decor, and life doesn’t require any of Jessica Day/Zooey Deschanel’s brake-for-birds rants explaining why hair bows and feminism aren’t mutually exclusive. After all, Kimmy is still very much the eighth grader she was before she was kidnapped, a woman whose adolescence was put on pause by survival. This works effectively to propel the plot forward, but it also mirrors the way that many millennial viewers feel about their own rapid march toward thirty. Just as Liz Lemon embodied the experience of career-focused thirty something women exhausted from leaning in and never being taken seriously, Kimmy embodies women of a certain age who have yet to master the advice given in Buzzfeed articles on how to get your shit together by your early 30s.

However, my laughter soon gave way to compulsive cringing.

Kitchen Intuition: Healthy chickpea snacks



Well, we made it to March, folks. And we’ve reached that sweet spot in the year where a few of us have not yet abandoned our New Year’s resolutions, others are enduring Lenten sacrifices and the (very brief) spring preview we enjoyed this past week has some people already thinking about getting shaped up for summer togs.

If you fall into any of those categories, I’ve got a snack for you! It’s high in protein, low in fat, packed with nutrients and fiber; and it’s gluten-, nut-, soy-, sugar- and grain-free! It also can be packed with as much flavor as you’re willing to give it.